I liked world most too. It has several things rise is lacking. One of which is a serious threat imo. Like, the first time my party ran into anjanath. It just exploded out of some shrubbery and most of his attacks were insta kill. Just having this random threat helped with the world building, suspense on hunts and also gave a clear milestone when you finally get the hunt to take him down. Then there was blood puppy or bazelgeuse, they are all super memorable because of how much of a passive sorta threat they were.
A fundamental flaw in this, is it still involves user data, even if “anonymized”. You can advertise without any user data. We do it all the time. Does a television channel know your gender? Does a radio station know if you bought a car recently? Does the newspaper know your hobbies?